We are told it's very bad form to judge a book by the cover. Shouldn't be done.
(Note to small publishers - especially poetry presses - People judge books by their covers ALL THE TIME. If the cover looks like a last gasp of 1970's design it will kill even the best of books)
But I have uncovered another obstacle to sales success. Being short.
Short novels, novellas as they are sometimes known, suffer from their lack of size. Folk pick them up, glance, look at the price and then put them down again.
Please don't judge a book by how long it is going to take to read. Some of the best books ever are very short and could easily be consumed in a lunchtime.
Feel free to add to my list below:
Silk by Allesandro Baricco
Jamilia by Chingiz Aitmatov
The Dead by James Joyce
The Man Who Would Be King by Rudyard Kippling
The Catcher in the Rye by JD Sallinger
The Old Man and the Sea by Ernest Hemingway
The Yellow Wallpaper by Charlotte Perkins Gilman